Professeurs et chercheurs

LAURENT Gilles, YOON Carolyn, FUNG Helene H., GONZALEZ Richard, GUTCHESS Angela H., HEDDEN Trey, LAMBERT-PANDRAUD Raphaëlle, MATHER Mara, PARK Denise C., PETERS Ellen, SKURNIK Ian
Marketing | 2005

Articles

Consumer Segments Based on Attitudes Toward Luxury: Empirical Evidence from Twenty Countries

LAURENT Gilles, DUBOIS Bernard, CZELLAR Sandor
Marketing | 2005

Articles

A Standard Error Estimator for the Polarization Index: Assessing the Measurement Error in One Approach to the Analysis of Loyalty

LAURENT Gilles, RUNGIE Cam, BROWN Bruce, RUDRAPATNA Suma
Marketing | 2005

Articles

Repeat Purchasing of New Automobiles by Older Consumers: Empirical Evidence and Interpretations

LAURENT Gilles, LAMBERT-PANDRAUD Raphaëlle, LAPERSONNE Eric
Marketing | 2005

Actes d’une conférence

Solving the prize-collecting Steiner tree problem to optimality

LJUBIC Ivana, WEISKIRCHER René, PFERSCHY Ulrich, KLAU Gunnar, MUTZEL P., FISCHETTI M.
Systèmes d’Information, Data Analytics et Opérations | 2005

Articles

The Effects of Influence Strategies and Dependence on Satisfaction

MCFARLAND Richard, PAYAN Janice M.
Marketing | 2005

Editeur invité d’un numéro spécial

Editorial: The Diffusion of Marketing Science in the Practitioners’ Community: Opening the Black Box

BEMMAOR Albert C., FRANSES P.H.
Marketing | 2005

Livres

Bilan et Perspective de la Politique de Coopération Juridique et Judiciaire en Europe Centrale et Orientale : la stratégie des partenairiats

BENRAIS Linda
Droit | 2005

Articles

Professeurs et chercheurs

PLS Typological Regression: Algorithmic, Classification and Validation Issues

Some contributions in probability and statistics of extremes

Rent-Seeking for a Risky Rent: A Model and Experimental Investigation

Les bourses face au défi de l’internalisation

Measuring and modeling the (limited) reliability of free choice attitude questions

Repeated Binary Logit: Analysing Variation in Behavioural Loyalty

Cognition, Persuasion and Decision Making in Older Consumers

Consumer Segments Based on Attitudes Toward Luxury: Empirical Evidence from Twenty Countries

A Standard Error Estimator for the Polarization Index: Assessing the Measurement Error in One Approach to the Analysis of Loyalty

Repeat Purchasing of New Automobiles by Older Consumers: Empirical Evidence and Interpretations

Solving the prize-collecting Steiner tree problem to optimality

The Effects of Influence Strategies and Dependence on Satisfaction

Editorial: The Diffusion of Marketing Science in the Practitioners’ Community: Opening the Black Box

Bilan et Perspective de la Politique de Coopération Juridique et Judiciaire en Europe Centrale et Orientale : la stratégie des partenairiats

Website Loyalty: An Empirical Investigation of Its Antecedents,

Corporate Governance and Regulations on Takeover Bids in Europe

Corporate Governance. An Inappropriate Reference to the Anglo-saxon System

Identité européenne d’entreprise. Quelles nouvelles orientations de la Commission Européenne ?

Investigating Coherence in Organisations: Methodological Questions

Management Accounting and the Production of Coherence in Organisations: A Case Study

Performance Perceptions and Performance Evaluation Perceptions: New Insights from an Exploratory Research

The Ideological Function of Accounting Practice and Discourse: A Framework and an Illustration from France

La gestion des carrières. Enjeux et perspectives

Choice Rules with Size Constraints for Multiple Criteria Decision Making