Essec\Faculty\Model\Contribution {#2216
#_index: "academ_contributions"
#_id: "11704"
#_source: array:26 [
"id" => "11704"
"slug" => "repeat-purchasing-of-new-automobiles-by-older-consumers-empirical-evidence-and-interpretations"
"yearMonth" => "2005-04"
"year" => "2005"
"title" => "Repeat Purchasing of New Automobiles by Older Consumers: Empirical Evidence and Interpretations"
"description" => "LAMBERT-PANDRAUD, R., LAURENT, G. et LAPERSONNE, E. (2005). Repeat Purchasing of New Automobiles by Older Consumers: Empirical Evidence and Interpretations. <i>Journal of Marketing</i>, 69(2), pp. 97-113."
"authors" => array:3 [
0 => array:3 [
"name" => "LAURENT Gilles"
"bid" => "B00770447"
"slug" => "laurent-gilles"
]
1 => array:1 [
"name" => "LAMBERT-PANDRAUD Raphaëlle"
]
2 => array:1 [
"name" => "LAPERSONNE Eric"
]
]
"ouvrage" => ""
"keywords" => []
"updatedAt" => "2021-07-13 14:31:55"
"publicationUrl" => null
"publicationInfo" => array:3 [
"pages" => "97-113"
"volume" => "69"
"number" => "2"
]
"type" => array:2 [
"fr" => "Articles"
"en" => "Journal articles"
]
"support_type" => array:2 [
"fr" => "Revue scientifique"
"en" => "Scientific journal"
]
"countries" => array:2 [
"fr" => null
"en" => null
]
"abstract" => array:2 [
"fr" => "In a large empirical study, the authors find that older consumers, who constitute an important market segment, repurchase a brand more frequently when they buy a new car. Older consumers consider fewer brands, fewer dealers, and fewer models, and they choose long-established brands more often. To interpret the results, the authors rely on four age-related theoretical perspectives: biological aging, cognitive decline, socioemotional selectivity, and change aversion."
"en" => "In a large empirical study, the authors find that older consumers, who constitute an important market segment, repurchase a brand more frequently when they buy a new car. Older consumers consider fewer brands, fewer dealers, and fewer models, and they choose long-established brands more often. To interpret the results, the authors rely on four age-related theoretical perspectives: biological aging, cognitive decline, socioemotional selectivity, and change aversion."
]
"authors_fields" => array:2 [
"fr" => "Marketing"
"en" => "Marketing"
]
"indexedAt" => "2024-11-22T00:21:44.000Z"
"docTitle" => "Repeat Purchasing of New Automobiles by Older Consumers: Empirical Evidence and Interpretations"
"docSurtitle" => "Journal articles"
"authorNames" => "<a href="/cv/laurent-gilles">LAURENT Gilles</a>, LAMBERT-PANDRAUD Raphaëlle, LAPERSONNE Eric"
"docDescription" => "<span class="document-property-authors">LAURENT Gilles, LAMBERT-PANDRAUD Raphaëlle, LAPERSONNE Eric</span><br><span class="document-property-authors_fields">Marketing</span> | <span class="document-property-year">2005</span>"
"keywordList" => ""
"docPreview" => "<b>Repeat Purchasing of New Automobiles by Older Consumers: Empirical Evidence and Interpretations</b><br><span>2005-04 | Journal articles </span>"
"docType" => "research"
"publicationLink" => "<a href="#" target="_blank">Repeat Purchasing of New Automobiles by Older Consumers: Empirical Evidence and Interpretations</a>"
]
+lang: "en"
+"_type": "_doc"
+"_score": 8.953466
+"parent": null
}