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SOM Ashok

Department : Management
Professor
Campus de Cergy

Contact

Biography

Ashok Som is Professor at the Management Department. Professor Som's expertise is in global strategy and re-designing organizations. He is author of the books The Road to Luxury: The Evolution, Markets and Strategies of Luxury Brand Management (Wiley, 2015), International Management: Managing the Global Corporation (McGrawHill, 2009) and Organization Re-design and Innovative HRM (Oxford University Press, 2008). His current research is on creative industries focusing on luxury, movie and art industry. He is a regular speaker in international conferences and consults with European and Indian multi-nationals.

For full details please refer to: http://www.ashoksom.com

Diplomas

  • 2014 : HDR (Université de Cergy-Pontoise, France )
  • 2002 : Ph.D. in Business Management (Indian Institute of Management Ahmedabad, India )
  • 1995 : Master of Technology (M.Tech, Applied Geology) (Indian Institute of Technology (IIT), India )
  • 1993 : Master of Science (M.Sc, Applied Geology) (Indian Institute of Technology (IIT), India )
  • 1991 : Bachelor of Science (B.Sc) (Presidency College, India )

Career

    Full-time academic appointments

    • 2010 - Present : Professor (ESSEC Business School, France)
    • 2005 - 2010 : Associate Professor (ESSEC Business School, France)
    • 2002 - 2005 : Assistant Professor (ESSEC Business School, France)

    Other Academic Appointments

      • 2010 - Present : Visiting Professor (Mannheim Business School, Germany)
      • 2017 - Present : Visiting Professor (Graduate School of Business Administration, Keio University, Japan)
      • 2019 - 2020 : Hindustan Unilever Visiting Faculty at IIM Calcutta 2019 - 2020 (Indian Institute of Management Calcutta, India)
      • 2010 - 2015 : Visiting Professor (Indian Institute of Management Ahmedabad, India)
      • 2008 - 2010 : Director of ESSEC-IIMA Global Management Program on Luxury & Retail Management (Indian Institute of Management Ahmedabad, India)
      • 2005 : Visiting Professor (Graduate School of Business Administration, Keio University, Japan)
      • 2004 : Visiting Professor, Department of Management Sciences and Decision Making (Tamkang University, China)
      • 2003 : Visiting Professor (Graduate School of Business Administration, Keio University, Japan)
      • 2016 - Present : Founding Director of ESSEC-Bocconi Executive Masters in Luxury Management (ESSEC Business School, France)
      • 2020 - Present : Founding Director of ESSEC-Parsons Executive Masters in Luxury Management (ESSEC Business School, France)
      • 2009 - 2013 : Associate Dean and Director, Global MBA Program (ESSEC Business School, France)
      • 2001 - 2002 : Visiting Professor (ESSEC Business School, France)

    Professional appointments

    • 2000 - 2001 : Internship, in France with HR & Integration Department, Cement Division. (Lafarge, France)
    • 1998 : Summer Placement. I was responsible for designing a Human Resource Information System (HRIS) for their offices at Mumbai and Delhi, India (STAR TV India, India)
    • 1997 : Sr. Executive, New Business Development (Globsyn Technologies Ltd., India)
    • 1995 - 1996 : Executive, Program Co-ordination & Administration at ZEE Education, a subsidiary of ZEE Telefilms Ltd., Calcutta and Mumbai, India (ZEE Education, India)

Grants

  • 2000 : Selected for the prestigious IIM Ahmedabad Doctoral Institutional Exchange Program (one doctoral student per year) with ESSEC Business School, Paris for a period of six months on a cross-cultural study of two organizations in the automobile and cement industry in FranceSelected for the prestigious IIM Ahmedabad Doctoral Institutional Exchange Program (one doctoral student per year) with ESSEC Business School, Paris for a period of six months on a cross-cultural study of two organizations in the
  • 1993 : National Scholarship, Government of India, for higher education (MTech) in Applied Geology at IIT Kharagpur.
  • 1991 : Bourse d'études nationale, Gouvernement Indien, pour performances exceptionnelles à l'examen annuel B.Sc. III Year Examination.

Other

  • 2007 : Marquis Who's Who of the World, Twenty-Fourth Edition, US
  • 2003 : "LAFARGE: Evolution of a French Cement Company to a Global Leader" has been accepted for presentation at the Carnegie Bosch International Institute, to be held in Pittsburgh, USA, October 2-4. The article won an honorarium of $1000 and reimbursement for travel and hotel expenses.
  • 1997 : Was within the top 25 % of the Batch of MBA students at Indian Institute of Management, Ahmedabad, India
  • 1991 : Secured second position in the All India Entrance Examination for the Indian Institutes of Technology for Post - Graduate Studies

Awards

  • 2020 : https://www.thecasecentre.org/educators/casemethod/bestsellingauthors/2020/37-AshokSom
  • 2019 : https://www.thecasecentre.org/educators/casemethod/bestsellingauthors/2018/35-AshokSom (United Kingdom)
  • 2018 : https://www.thecasecentre.org/educators/casemethod/bestsellingauthors/2017/37-AshokSom (United Kingdom)
  • 2017 : https://www.thecasecentre.org/educators/casemethod/bestsellingauthors/2019/40-AshokSom (United Kingdom)
  • 2014 : Best Case Study Award for Entrepreneurship worldwide from The Case Center, for the study "Coach: To Be or not to be Luxury"
  • 2010 : Pride of HR Profession Award at the World HRD Congress 2010 (Taj Lands End, Mumbai, 11th-13th February, 2010), for his leadership and contribution to the field of Human Resources.
  • 2009 : Shortlisted within the top 10 articles in Prix Académique Syntec Conseil en Management (France)
  • 2009 : Winner of EFMD 2008 Case Writing Competition for the Case (Belgium)
  • 2007 : Nominated to be in the 2000 Outstanding Intellectuals of the 21st Century, International Bibliographical Centre, UK
  • 2004 : The Case "Carrefour: Conquer of Latin America" was judged the Second Best Case written by a writer from outside the United States in the North American Case Research Association Conference (United States of America)
  • 2003 : “Runner up” for Hendrik Casimir Award for his essay titled: “Increasing the Entrepreneurial Spirit of R&D”.The Hendrik Casimir Award is given every year by The European Industrial Research Management Association (EIRMA). Was invited to attend the Round Table Meeting on the topic: Strengthening the Entrepreneurial Spirit of R&D held in Paris
  • 1999 : Was given the Best Research Proposal Award (INR 50,000), 1999 by Aditya Birla (India) Center at the London Business School, London, held at Indian Institute of Management, Calcutta. The topic of the research proposal was “Emerging Human Resource Strategies in Response to Organizational Restructuring”.
  • 1999 : Winner of 29th McKinsey Wings of Excellence Award at the International Management Symposium on ‘New Markets, New Technologies, New Skills” at University of St. Gallen, Switzerland for my essay on “The Power of Imagination – An Indian Scenario”.9 -10
  • 1990 : Late Swapan Saha Memorial Prize, for securing first position in BSc. Ist Year Examination.

Journal articles

Books

Book chapters

HDR

Conference Proceedings

Presentations at an Academic or Professional conference

Working Papers

Published cases

Press article, video or other popular media

Professional activities

    Consulting

  • 2005 - Present : been involved with large corporations such as Caisses d'Epargne, Canal +, L’Oreal, Lafarge, LVMH, Renault, Vodafone, Philips, Faurecia, France Telecom on topics related to International Strategy, Organization Design, International HR, Post-Merger Integration, Cross-cultural management issues and doing business in emerging Asian markets

Research activities

    Senior or Associate Editor

  • 2017 - 2019 : Luxury Research Journal
  • Editorial Board Membership

  • 2014 - 2019 : Luxury Research Journal
  • 2010 Journal of Asia Entrepreneurship and Sustainability
  • 2005 - 2008 : Journal of Asia Entrepreneurship and Sustainability
  • Function in an academic association

  • 2001 - Present : Country Representative of France, International Management Division, Academy of Management, États-Unis
  • Member of an academic association

  • 2005 - Present : International HRM Network
  • 2002 - Present : Member of Academy of HRD
  • 2002 - Present : Member of Asia Academy of Management
  • 2005 - Present : Member of Australia-New Zealand Academy of Management, Australie