Articles ou vidéos de vulgarisation
Alibaba’s success is no secret. From its humble beginnings in Jack Ma’s Hangzhou apartment, the company has evolved and grown into an e-commerce empire known internationally. What exactly is it about Alibaba that has enabled it to flourish? Here are seven fundamental reasons for its ground-breaking success.
PAVIE, X. (2020). Seven reasons for Alibaba’s success. Digital Commerce 360.