Essec\Faculty\Model\Contribution {#2233
  #_index: "academ_contributions"
  #_id: "5762"
  #_source: array:26 [
    "id" => "5762"
    "slug" => "do-consumers-read-price-from-left-to-right-negative-evidence-from-eye-tracking-analysis"
    "yearMonth" => "2019-05"
    "year" => "2019"
    "title" => "Do Consumers Read Price from Left to Right? Negative Evidence from Eye-tracking Analysis"
    "description" => "LAURENT, G. et VANHUELE, M. (2019). Do Consumers Read Price from Left to Right? Negative Evidence from Eye-tracking Analysis. Dans: 48th European Marketing Association Annual Conference (EMAC) 2019."
    "authors" => array:2 [
      0 => array:3 [
        "name" => "LAURENT Gilles"
        "bid" => "B00770447"
        "slug" => "laurent-gilles"
      ]
      1 => array:1 [
        "name" => "VANHUELE M."
      ]
    ]
    "ouvrage" => "48th European Marketing Association Annual Conference (EMAC) 2019"
    "keywords" => []
    "updatedAt" => "2021-09-24 10:33:27"
    "publicationUrl" => null
    "publicationInfo" => array:3 [
      "pages" => null
      "volume" => null
      "number" => null
    ]
    "type" => array:2 [
      "fr" => "Communications dans une conférence"
      "en" => "Presentations at an Academic or Professional conference"
    ]
    "support_type" => array:2 [
      "fr" => null
      "en" => null
    ]
    "countries" => array:2 [
      "fr" => null
      "en" => null
    ]
    "abstract" => array:2 [
      "fr" => null
      "en" => null
    ]
    "authors_fields" => array:2 [
      "fr" => "Marketing"
      "en" => "Marketing"
    ]
    "indexedAt" => "2024-11-24T20:21:51.000Z"
    "docTitle" => "Do Consumers Read Price from Left to Right? Negative Evidence from Eye-tracking Analysis"
    "docSurtitle" => "Communications dans une conférence"
    "authorNames" => "<a href="/cv/laurent-gilles">LAURENT Gilles</a>, VANHUELE M."
    "docDescription" => "<span class="document-property-authors">LAURENT Gilles, VANHUELE M.</span><br><span class="document-property-authors_fields">Marketing</span> | <span class="document-property-year">2019</span>"
    "keywordList" => ""
    "docPreview" => "<b>Do Consumers Read Price from Left to Right? Negative Evidence from Eye-tracking Analysis</b><br><span>2019-05 | Communications dans une conférence </span>"
    "docType" => "research"
    "publicationLink" => "<a href="#" target="_blank">Do Consumers Read Price from Left to Right? Negative Evidence from Eye-tracking Analysis</a>"
  ]
  +lang: "fr"
  +"_type": "_doc"
  +"_score": 9.140919
  +"parent": null
}