Essec\Faculty\Model\Contribution {#2188
  #_index: "academ_contributions"
  #_id: "4297"
  #_source: array:26 [
    "id" => "4297"
    "slug" => "yield-management"
    "yearMonth" => "1999-01"
    "year" => "1999"
    "title" => "Yield Management"
    "description" => "DESMET, P. et ZOLLINGER, M. (1999). Yield Management. Dans: <i>Encyclopédie de la Gestion et du Management - E.G.M.</i> 1st ed. Dalloz, pp. 1290-1292."
    "authors" => array:2 [
      0 => array:3 [
        "name" => "DESMET Pierre"
        "bid" => "B00000155"
        "slug" => "desmet-pierre"
      ]
      1 => array:1 [
        "name" => "ZOLLINGER M."
      ]
    ]
    "ouvrage" => "Encyclopédie de la Gestion et du Management - E.G.M."
    "keywords" => []
    "updatedAt" => "2021-09-06 14:06:32"
    "publicationUrl" => null
    "publicationInfo" => array:3 [
      "pages" => "1290-1292"
      "volume" => null
      "number" => null
    ]
    "type" => array:2 [
      "fr" => "Chapitres"
      "en" => "Book chapters"
    ]
    "support_type" => array:2 [
      "fr" => "Editeur"
      "en" => "Publisher"
    ]
    "countries" => array:2 [
      "fr" => null
      "en" => null
    ]
    "abstract" => array:2 [
      "fr" => "Le Yield management, ou gestion du revenu, a pour objectif de maximiser le revenu tiré d'un actif fixe fractionnable et différenciable par le service. Les conditions de l'utilisation de cette technique de tarification  sont étudiées ainsi que les grands principes de gestion."
      "en" => "The objective of Yield management is to maximize the yield obtained from a fixed capacity which can be partitioned and differenciated by additional service. Conditions of use of this pricing technique and main management decisions are presented."
    ]
    "authors_fields" => array:2 [
      "fr" => "Marketing"
      "en" => "Marketing"
    ]
    "indexedAt" => "2024-07-16T07:22:04.000Z"
    "docTitle" => "Yield Management"
    "docSurtitle" => "Book chapters"
    "authorNames" => "<a href="/cv/desmet-pierre">DESMET Pierre</a>, ZOLLINGER M."
    "docDescription" => "<span class="document-property-authors">DESMET Pierre, ZOLLINGER M.</span><br><span class="document-property-authors_fields">Marketing</span> | <span class="document-property-year">1999</span>"
    "keywordList" => ""
    "docPreview" => "<b>Yield Management</b><br><span>1999-01 | Book chapters </span>"
    "docType" => "research"
    "publicationLink" => "<a href="#" target="_blank">Yield Management</a>"
  ]
  +lang: "en"
  +"_type": "_doc"
  +"_score": 9.200829
  +"parent": null
}