Essec\Faculty\Model\Contribution {#2216
#_index: "academ_contributions"
#_id: "9531"
#_source: array:26 [
"id" => "9531"
"slug" => "the-connquert-case-the-balanced-scorecard-as-a-tool-for-strategy"
"yearMonth" => "2018-10"
"year" => "2018"
"title" => "The Connquert Case: The Balanced Scorecard as a Tool for Strategy"
"description" => "PORDOMINGO, E.R. et ZICARI, A. (2018). The Connquert Case: The Balanced Scorecard as a Tool for Strategy. ESSEC Business School."
"authors" => array:2 [
0 => array:2 [
"name" => "PORDOMINGO Eduardo Raul"
"bid" => "B00634316"
]
1 => array:3 [
"name" => "ZICARI Adrian"
"bid" => "B00265409"
"slug" => "zicari-adrian"
]
]
"ouvrage" => ""
"keywords" => array:6 [
0 => "Balanced scorecard"
1 => "Strategy map"
2 => "Management accounting"
3 => "Retail"
4 => "Strategy"
5 => "Strategy and general management"
]
"updatedAt" => "2022-10-12 11:28:46"
"publicationUrl" => "http://dspace.essec.fr/handle/essec/6381"
"publicationInfo" => array:3 [
"pages" => ""
"volume" => ""
"number" => ""
]
"type" => array:2 [
"fr" => "Etudes de cas déposées"
"en" => "Published cases"
]
"support_type" => array:2 [
"fr" => "Editeur"
"en" => "Publisher"
]
"countries" => array:2 [
"fr" => null
"en" => null
]
"abstract" => array:2 [
"fr" => "A leading luxury retail firm in France struggles with the definition of its strategy. During the end-of-year Board meeting, each of the managers proposes a different choice for a strategy. While all those possibilities are sound, it is clear that they cannot be pursued at the same time. Consequently, the company has to make a decision. After having listened to all senior managers, the CEO invites managers to come up with a Strategy Map and the consequent Balanced Scorecard. By this doing, the Board is now able to explore each of the different paths, and make a more substantiated decision on the company's strategy. The case illustrates the use of the Balanced Scorecard as a tool for crafting a company strategy, particularly in the context of different viewpoints among managers."
"en" => "A leading luxury retail firm in France struggles with the definition of its strategy. During the end-of-year Board meeting, each of the managers proposes a different choice for a strategy. While all those possibilities are sound, it is clear that they cannot be pursued at the same time. Consequently, the company has to make a decision. After having listened to all senior managers, the CEO invites managers to come up with a Strategy Map and the consequent Balanced Scorecard. By this doing, the Board is now able to explore each of the different paths, and make a more substantiated decision on the company's strategy. The case illustrates the use of the Balanced Scorecard as a tool for crafting a company strategy, particularly in the context of different viewpoints among managers."
]
"authors_fields" => array:2 [
"fr" => "Comptabilité et Contrôle de Gestion"
"en" => "Accounting and Management Control "
]
"indexedAt" => "2024-11-21T11:21:49.000Z"
"docTitle" => "The Connquert Case: The Balanced Scorecard as a Tool for Strategy"
"docSurtitle" => "Published cases"
"authorNames" => "PORDOMINGO Eduardo Raul, <a href="/cv/zicari-adrian">ZICARI Adrian</a>"
"docDescription" => "<span class="document-property-authors">PORDOMINGO Eduardo Raul, ZICARI Adrian</span><br><span class="document-property-authors_fields">Accounting and Management Control </span> | <span class="document-property-year">2018</span>"
"keywordList" => "<a href="#">Balanced scorecard</a>, <a href="#">Strategy map</a>, <a href="#">Management accounting</a>, <a href="#">Retail</a>, <a href="#">Strategy</a>, <a href="#">Strategy and general management</a>"
"docPreview" => "<b>The Connquert Case: The Balanced Scorecard as a Tool for Strategy</b><br><span>2018-10 | Published cases </span>"
"docType" => "research"
"publicationLink" => "<a href="http://dspace.essec.fr/handle/essec/6381" target="_blank">The Connquert Case: The Balanced Scorecard as a Tool for Strategy</a>"
]
+lang: "en"
+"_type": "_doc"
+"_score": 8.953466
+"parent": null
}
