Essec\Faculty\Model\Contribution {#2216
  #_index: "academ_contributions"
  #_id: "9521"
  #_source: array:26 [
    "id" => "9521"
    "slug" => "stakes-and-prospects-of-nestles-sustainable-strategy-in-the-coffee-chain"
    "yearMonth" => "2008"
    "year" => "2008"
    "title" => "Stakes and prospects of Nestle's sustainable strategy in the coffee chain"
    "description" => "DECLERCK, F., BOROT DE BATTISTI, A. et PELLERIN, R. (2008). Stakes and prospects of Nestle's sustainable strategy in the coffee chain. ESSEC Business School."
    "authors" => array:3 [
      0 => array:3 [
        "name" => "DECLERCK Francis"
        "bid" => "B00000143"
        "slug" => "declerck-francis"
      ]
      1 => array:1 [
        "name" => "BOROT DE BATTISTI A."
      ]
      2 => array:1 [
        "name" => "PELLERIN R."
      ]
    ]
    "ouvrage" => ""
    "keywords" => array:13 [
      0 => "Nestle"
      1 => "Sustainable development"
      2 => "Coffee chain"
      3 => "Strategic management"
      4 => "Corporate responsibility"
      5 => "Ethics"
      6 => "Continuous improvement"
      7 => "Economic development"
      8 => "Social development"
      9 => "Environmental issues"
      10 => "Risk prevention"
      11 => "Marketing levers"
      12 => "Strategy and General Management"
    ]
    "updatedAt" => "2021-07-13 14:31:16"
    "publicationUrl" => "http://dspace.essec.fr/handle/essec/4115"
    "publicationInfo" => array:3 [
      "pages" => null
      "volume" => null
      "number" => null
    ]
    "type" => array:2 [
      "fr" => "Etudes de cas déposées"
      "en" => "Published cases"
    ]
    "support_type" => array:2 [
      "fr" => "Editeur"
      "en" => "Publisher"
    ]
    "countries" => array:2 [
      "fr" => null
      "en" => null
    ]
    "abstract" => array:2 [
      "fr" => "This case study was prepared in partnership with Nestle. The aim is to determine the problems encountered by the actors in the coffee chain, and particularly planters' income problems. After discussing these concepts, the case presents Nestle's policy to try and solve these problems from the angle of sustainable development. Finally, the case examines the communication opportunities and the levers Nestle and other actors in the coffee chain can activate to make the general public aware of their action. The case comprises two parts: (1) a prospective study of Nestle's upstream sustainable development strategy, and (2) a study of the downstream communication strategy from the chain to the public and consumers."
      "en" => "This case study was prepared in partnership with Nestle. The aim is to determine the problems encountered by the actors in the coffee chain, and particularly planters' income problems. After discussing these concepts, the case presents Nestle's policy to try and solve these problems from the angle of sustainable development. Finally, the case examines the communication opportunities and the levers Nestle and other actors in the coffee chain can activate to make the general public aware of their action. The case comprises two parts: (1) a prospective study of Nestle's upstream sustainable development strategy, and (2) a study of the downstream communication strategy from the chain to the public and consumers."
    ]
    "authors_fields" => array:2 [
      "fr" => "Finance"
      "en" => "Finance"
    ]
    "indexedAt" => "2024-12-22T00:21:50.000Z"
    "docTitle" => "Stakes and prospects of Nestle's sustainable strategy in the coffee chain"
    "docSurtitle" => "Published cases"
    "authorNames" => "<a href="/cv/declerck-francis">DECLERCK Francis</a>, BOROT DE BATTISTI A., PELLERIN R."
    "docDescription" => "<span class="document-property-authors">DECLERCK Francis, BOROT DE BATTISTI A., PELLERIN R.</span><br><span class="document-property-authors_fields">Finance</span> | <span class="document-property-year">2008</span>"
    "keywordList" => "<a href="#">Nestle</a>, <a href="#">Sustainable development</a>, <a href="#">Coffee chain</a>, <a href="#">Strategic management</a>, <a href="#">Corporate responsibility</a>, <a href="#">Ethics</a>, <a href="#">Continuous improvement</a>, <a href="#">Economic development</a>, <a href="#">Social development</a>, <a href="#">Environmental issues</a>, <a href="#">Risk prevention</a>, <a href="#">Marketing levers</a>, <a href="#">Strategy and General Management</a>"
    "docPreview" => "<b>Stakes and prospects of Nestle's sustainable strategy in the coffee chain</b><br><span>2008 | Published cases </span>"
    "docType" => "research"
    "publicationLink" => "<a href="http://dspace.essec.fr/handle/essec/4115" target="_blank">Stakes and prospects of Nestle's sustainable strategy in the coffee chain</a>"
  ]
  +lang: "en"
  +"_type": "_doc"
  +"_score": 8.667679
  +"parent": null
}