Conference Proceedings
Year
1978
Abstract
This article implements the RESET, BAMSET and WSET specification error tests by Ramsay (1969) to assess the impact of halo effect on multi-attribute models. It shows on a single data set that the classical linear least squares hypotheses cannot be rejected.
BEMMAOR, A.C. (1978). Specification Error Tests with Applications in Marketing Research. Dans: 1977 Proceedings of the Business and Economic Statistics Section, Annual Conference of the American Statistical Association, August 15-18. Chicago, IL: American Statistical Association (ASA), pp. 793-798.