Essec\Faculty\Model\Contribution {#2216
  #_index: "academ_contributions"
  #_id: "10474"
  #_source: array:26 [
    "id" => "10474"
    "slug" => "regional-affiliations-building-a-marketing-strategy-on-regional-ethnicity"
    "yearMonth" => "2012-05"
    "year" => "2012"
    "title" => "Regional affiliations: Building a marketing strategy on regional ethnicity"
    "description" => "DION, D. et SITZ, L. (2012). Regional affiliations: Building a marketing strategy on regional ethnicity. Dans: <i>Marketing Management, A Cultural Perspective</i>. 1st ed. London: Routledge, pp. 60-78."
    "authors" => array:2 [
      0 => array:3 [
        "name" => "DION Delphine"
        "bid" => "B00656347"
        "slug" => "dion-delphine"
      ]
      1 => array:1 [
        "name" => "SITZ Lionel"
      ]
    ]
    "ouvrage" => "Marketing Management, A Cultural Perspective"
    "keywords" => []
    "updatedAt" => "2020-12-17 18:37:46"
    "publicationUrl" => null
    "publicationInfo" => array:3 [
      "pages" => "60-78"
      "volume" => null
      "number" => null
    ]
    "type" => array:2 [
      "fr" => "Chapitres"
      "en" => "Book chapters"
    ]
    "support_type" => array:2 [
      "fr" => "Editeur"
      "en" => "Publisher"
    ]
    "countries" => array:2 [
      "fr" => null
      "en" => null
    ]
    "abstract" => array:2 [
      "fr" => null
      "en" => null
    ]
    "authors_fields" => array:2 [
      "fr" => "Marketing"
      "en" => "Marketing"
    ]
    "indexedAt" => "2024-11-21T15:21:45.000Z"
    "docTitle" => "Regional affiliations: Building a marketing strategy on regional ethnicity"
    "docSurtitle" => "Book chapters"
    "authorNames" => "<a href="/cv/dion-delphine">DION Delphine</a>, SITZ Lionel"
    "docDescription" => "<span class="document-property-authors">DION Delphine, SITZ Lionel</span><br><span class="document-property-authors_fields">Marketing</span> | <span class="document-property-year">2012</span>"
    "keywordList" => ""
    "docPreview" => "<b>Regional affiliations: Building a marketing strategy on regional ethnicity</b><br><span>2012-05 | Book chapters </span>"
    "docType" => "research"
    "publicationLink" => "<a href="#" target="_blank">Regional affiliations: Building a marketing strategy on regional ethnicity</a>"
  ]
  +lang: "en"
  +"_type": "_doc"
  +"_score": 8.347049
  +"parent": null
}