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Presentations at an Academic or Professional conference (1999), Marketing Science Conference, Syracuse University School of Management, May 20-23

Assessing the Impact of Unobserved Heterogeneity in Models of Diffusion of Technological Innovations: Parameter Estimates and Forecasting Accuracy

BEMMAOR Albert C. , LEE Janghyuk

BEMMAOR, A.C. and LEE, J. (1999). Assessing the Impact of Unobserved Heterogeneity in Models of Diffusion of Technological Innovations: Parameter Estimates and Forecasting Accuracy. In: Marketing Science Conference, Syracuse University School of Management, May 20-23. Syracuse.