Year
2024
Authors
EL OUARDIGHI Fouad, GRASS Dieter, KOGAN Konstantin
EL OUARDIGHI, F., GRASS, D. et KOGAN, K. (2024). Cheating Or Delighting Customers On Quality? Marketing Implications Under Delayed Information Disclosure. Dans: 2024 Institute of Industrial and Systems Engineers (IISE) Annual Conference. Montréal.