Accepter le risque et l'incertitude. Point de passage obligé

Journal articles

Accepter le risque et l’incertitude. Point de passage obligé

Year

2012

Authors

Abstract

The current managerial context demands that people and organizations integrate uncertainty in their daily work. Risk and uncertainty are differentiated on the basis of the possibility of measure: uncertainty is not measurable. The paradoxical reaction to this context is an increasing level of measure – everything is supposed to be or to become measurable – e.g. “auditable”. Such an evolution is potentially dangerous for persons and organizations. Based on an approach to ethics in organizations, we give some practical guidelines on relearning how to operate in uncertainty.

BIBARD, L. (2012). Accepter le risque et l’incertitude. Point de passage obligé. Revue Internationale de Psychosociologie et de Gestion des Comportements Organisationnels (RIPCO), 28(45), pp. 101-119.

Keywords

Fidélisation de la clientèle, Éthique, Incertitude, Mesure, Risque