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Essec\Faculty\Model\Contribution {#2216 ▼
  #_index: "academ_contributions"
  #_id: "8117"
  #_source: array:26 [
    "id" => "8117"
    "slug" => "8117-la-conquete-du-marche-americain-sun-tzu-contre-clausewitz"
    "yearMonth" => "1991-04"
    "year" => "1991"
    "title" => "La conquête du marché américain : Sun Tzu contre Clausewitz."
    "description" => "BOUCHIKHI, H. et KIMBERLY, J. (1991). <i>La conquête du marché américain : Sun Tzu contre Clausewitz.</i> ESSEC Business School. BOUCHIKHI, H. et KIMBERLY, J. (1991). <i>La conquête du marché américain : Sun Tzu contre Clausewitz "
    "authors" => array:2 [
      0 => array:3 [
        "name" => "BOUCHIKHI Hamid"
        "bid" => "B00000059"
        "slug" => "bouchikhi-hamid"
      ]
      1 => array:1 [
        "name" => "KIMBERLY J."
      ]
    ]
    "ouvrage" => ""
    "keywords" => []
    "updatedAt" => "2020-12-17 21:00:33"
    "publicationUrl" => null
    "publicationInfo" => array:3 [
      "pages" => null
      "volume" => null
      "number" => null
    ]
    "type" => array:2 [
      "fr" => "Documents de travail"
      "en" => "Working Papers"
    ]
    "support_type" => array:2 [
      "fr" => "Editeur"
      "en" => "Publisher"
    ]
    "countries" => array:2 [
      "fr" => null
      "en" => null
    ]
    "abstract" => array:2 [
      "fr" => "La stratégie militaire exerce actuellement un fort attrait sur les spécialistes de stratégie d'entreprise. Tirant quelques enseignements d'un cas exemplaire, les auteurs montrent que les processus d'internationalisation offrent un terrain où les concepts de la stratégie militaire peuvent stimuler la réflexion théorique et, peut-être, éclairer les pratiques. La stratégie militaire exerce actuellement un fort attrait sur les spécialistes de stratégie d'entre "
      "en" => "Military strategy has been exerting a growing influence on scholars in the field of business strategy. The authors show that internationalisation processes provide the means by which military strategy can stimulate stategic business thinking and, perhaps, enlighten practitioners. Military strategy has been exerting a growing influence on scholars in the field of business strateg "
    ]
    "authors_fields" => array:2 [
      "fr" => "Management"
      "en" => "Management"
    ]
    "indexedAt" => "2025-04-08T13:21:41.000Z"
    "docTitle" => "La conquête du marché américain : Sun Tzu contre Clausewitz."
    "docSurtitle" => "Working Papers"
    "authorNames" => "<a href="/cv/bouchikhi-hamid">BOUCHIKHI Hamid</a>, KIMBERLY J."
    "docDescription" => "<span class="document-property-authors">BOUCHIKHI Hamid, KIMBERLY J.</span><br><span class="document-property-authors_fields">Management</span> | <span class="document-property-year">1991</span> <span class="document-property-authors">BOUCHIKHI Hamid, KIMBERLY J.</span><br><span class="document "
    "keywordList" => ""
    "docPreview" => "<b>La conquête du marché américain : Sun Tzu contre Clausewitz.</b><br><span>1991-04 | Working Papers </span> <b>La conquête du marché américain : Sun Tzu contre Clausewitz.</b><br><span>1991-04 | Working Paper "
    "docType" => "research"
    "publicationLink" => "<a href="#" target="_blank">La conquête du marché américain : Sun Tzu contre Clausewitz.</a>"
  ]
  +lang: "en"
  +"_type": "_doc"
  +"_score": 9.203651
  +"parent": null
}