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Essec\Faculty\Model\Contribution {#2216 ▼
  #_index: "academ_contributions"
  #_id: "4075"
  #_source: array:26 [
    "id" => "4075"
    "slug" => "4075-politique-de-prix"
    "yearMonth" => "2014-09"
    "year" => "2014"
    "title" => "Politique de prix"
    "description" => "DESMET, P. (2014). Politique de prix. Dans: <i>MBA. L'essentiel du management par les meilleurs professeurs (3e édition)</i>. 3 ed. Eyrolles, pp. 369-387. DESMET, P. (2014). Politique de prix. Dans: <i>MBA. L'essentiel du management par les meilleurs prof "
    "authors" => array:1 [
      0 => array:3 [
        "name" => "DESMET Pierre"
        "bid" => "B00000155"
        "slug" => "desmet-pierre"
      ]
    ]
    "ouvrage" => "MBA. L'essentiel du management par les meilleurs professeurs (3e édition)"
    "keywords" => array:1 [
      0 => "Prix"
    ]
    "updatedAt" => "2021-09-06 14:06:32"
    "publicationUrl" => null
    "publicationInfo" => array:3 [
      "pages" => "369-387"
      "volume" => null
      "number" => null
    ]
    "type" => array:2 [
      "fr" => "Chapitres"
      "en" => "Book chapters"
    ]
    "support_type" => array:2 [
      "fr" => "Editeur"
      "en" => "Publisher"
    ]
    "countries" => array:2 [
      "fr" => null
      "en" => null
    ]
    "abstract" => array:2 [
      "fr" => "Présentation des principaux concepts de prix et description des méthodes de fixation du prix prenant en compte les coûts, la demande et la concurrence. Présentation des principaux concepts de prix et description des méthodes de fixation du prix prenant "
      "en" => "Definition of the main concepts to understand price effect and description of  methods used in pricing decisions to include information on costs, competition and market and consumer behaviour. Definition of the main concepts to understand price effect and description of  methods used in prici "
    ]
    "authors_fields" => array:2 [
      "fr" => "Marketing"
      "en" => "Marketing"
    ]
    "indexedAt" => "2025-03-18T00:21:44.000Z"
    "docTitle" => "Politique de prix"
    "docSurtitle" => "Book chapters"
    "authorNames" => "<a href="/cv/desmet-pierre">DESMET Pierre</a>"
    "docDescription" => "<span class="document-property-authors">DESMET Pierre</span><br><span class="document-property-authors_fields">Marketing</span> | <span class="document-property-year">2014</span> <span class="document-property-authors">DESMET Pierre</span><br><span class="document-property-autho "
    "keywordList" => "<a href="#">Prix</a>"
    "docPreview" => "<b>Politique de prix</b><br><span>2014-09 | Book chapters </span>"
    "docType" => "research"
    "publicationLink" => "<a href="#" target="_blank">Politique de prix</a>"
  ]
  +lang: "en"
  +"_type": "_doc"
  +"_score": 9.097395
  +"parent": null
}