Essec\Faculty\Model\Contribution {#2233
  #_index: "academ_contributions"
  #_id: "10371"
  #_source: array:26 [
    "id" => "10371"
    "slug" => "vers-un-marketing-utilitariste"
    "yearMonth" => "2009-05"
    "year" => "2009"
    "title" => "Vers un marketing utilitariste"
    "description" => "PAVIE, X. (2009). Vers un marketing utilitariste. Dans: <i>Colloque Marketing et service public, La Poste-ESSEC</i>. "
    "authors" => array:1 [
      0 => array:3 [
        "name" => "PAVIE Xavier"
        "bid" => "B00176858"
        "slug" => "pavie-xavier"
      ]
    ]
    "ouvrage" => "Colloque Marketing et service public, La Poste-ESSEC"
    "keywords" => []
    "updatedAt" => "2021-07-13 14:31:33"
    "publicationUrl" => null
    "publicationInfo" => array:3 [
      "pages" => null
      "volume" => null
      "number" => null
    ]
    "type" => array:2 [
      "fr" => "Actes d'une conférence"
      "en" => "Conference Proceedings"
    ]
    "support_type" => array:2 [
      "fr" => null
      "en" => null
    ]
    "countries" => array:2 [
      "fr" => null
      "en" => null
    ]
    "abstract" => array:2 [
      "fr" => null
      "en" => null
    ]
    "authors_fields" => array:2 [
      "fr" => "Management"
      "en" => "Management"
    ]
    "indexedAt" => "2024-12-22T10:21:44.000Z"
    "docTitle" => "Vers un marketing utilitariste"
    "docSurtitle" => "Actes d'une conférence"
    "authorNames" => "<a href="/cv/pavie-xavier">PAVIE Xavier</a>"
    "docDescription" => "<span class="document-property-authors">PAVIE Xavier</span><br><span class="document-property-authors_fields">Management</span> | <span class="document-property-year">2009</span>"
    "keywordList" => ""
    "docPreview" => "<b>Vers un marketing utilitariste</b><br><span>2009-05 | Actes d'une conférence </span>"
    "docType" => "research"
    "publicationLink" => "<a href="#" target="_blank">Vers un marketing utilitariste</a>"
  ]
  +lang: "fr"
  +"_type": "_doc"
  +"_score": 8.845863
  +"parent": null
}