Essec\Faculty\Model\Contribution {#2233
  #_index: "academ_contributions"
  #_id: "5177"
  #_source: array:26 [
    "id" => "5177"
    "slug" => "time-orientation-and-cognitive-enrichment-influences-on-consumer-attitudes-towards-a-cultural-activity-a-meaning-structure-analysis"
    "yearMonth" => "1993-05"
    "year" => "1993"
    "title" => "Time Orientation and Cognitive Enrichment Influences on Consumer Attitudes towards a Cultural Activity : A Meaning Structure Analysis"
    "description" => "BERGADAA, M. et NYECK, S. (1993). Time Orientation and Cognitive Enrichment Influences on Consumer Attitudes towards a Cultural Activity : A Meaning Structure Analysis. Dans: <i>Marketing for the New Europe : Dealing with Complexity - Proceedings of the 22nd Annual Conference of the European Marketing Academy</i>. ESADE Business School, pp. 165-181."
    "authors" => array:2 [
      0 => array:3 [
        "name" => "NYECK Simon"
        "bid" => "B00000401"
        "slug" => "nyeck-simon"
      ]
      1 => array:1 [
        "name" => "BERGADAA M."
      ]
    ]
    "ouvrage" => "Marketing for the New Europe : Dealing with Complexity - Proceedings of the 22nd Annual Conference of the European Marketing Academy"
    "keywords" => []
    "updatedAt" => "2021-04-19 17:57:25"
    "publicationUrl" => null
    "publicationInfo" => array:3 [
      "pages" => "165-181"
      "volume" => null
      "number" => null
    ]
    "type" => array:2 [
      "fr" => "Actes d'une conférence"
      "en" => "Conference Proceedings"
    ]
    "support_type" => array:2 [
      "fr" => "Editeur"
      "en" => "Publisher"
    ]
    "countries" => array:2 [
      "fr" => null
      "en" => null
    ]
    "abstract" => array:2 [
      "fr" => "Pour comprendre l'attitude du consommateur face au théâtre, cette étude aborde le réseau de significations qui sous-tend cette expérience, et son influence sur la structure cognitive de l'individu. Cette étude met l'accent sur le théâtre tel qu'il est perçu et vécu par l'individu. Le but de la recherche est triple : comprendre la signification que les personnes donnent au théâtre, analyser l'influence de la perception du temps et de l'enrichissement cognitif sur ces significations, et déterminer s'il existe différents modes de consommation de la culture/loisir."
      "en" => "To understand consumer attitudes towards the theater, this study addresses the network of meanings underlying individual experiences, and the influence on  individual cognitive structure. The study focuses on theater activity as it is conceived and lived by individuals. The research objective is threefold : 1) Understand the meanings that individuals give to this activity , 2) Analyse the influences of time orientation and cognitive enrichment on these meanings , 3) Determine if there exist different patterns of culture/leisure consumption."
    ]
    "authors_fields" => array:2 [
      "fr" => "Marketing"
      "en" => "Marketing"
    ]
    "indexedAt" => "2024-12-22T00:21:50.000Z"
    "docTitle" => "Time Orientation and Cognitive Enrichment Influences on Consumer Attitudes towards a Cultural Activity : A Meaning Structure Analysis"
    "docSurtitle" => "Actes d'une conférence"
    "authorNames" => "<a href="/cv/nyeck-simon">NYECK Simon</a>, BERGADAA M."
    "docDescription" => "<span class="document-property-authors">NYECK Simon, BERGADAA M.</span><br><span class="document-property-authors_fields">Marketing</span> | <span class="document-property-year">1993</span>"
    "keywordList" => ""
    "docPreview" => "<b>Time Orientation and Cognitive Enrichment Influences on Consumer Attitudes towards a Cultural Activity : A Meaning Structure Analysis</b><br><span>1993-05 | Actes d'une conférence </span>"
    "docType" => "research"
    "publicationLink" => "<a href="#" target="_blank">Time Orientation and Cognitive Enrichment Influences on Consumer Attitudes towards a Cultural Activity : A Meaning Structure Analysis</a>"
  ]
  +lang: "fr"
  +"_type": "_doc"
  +"_score": 9.10535
  +"parent": null
}