Essec\Faculty\Model\Contribution {#2233
  #_index: "academ_contributions"
  #_id: "3222"
  #_source: array:26 [
    "id" => "3222"
    "slug" => "marketing-en-environnement-islamique"
    "yearMonth" => "2009-01"
    "year" => "2009"
    "title" => "Marketing en environnement islamique"
    "description" => "NESTOROVIC, C. (2009). <i>Marketing en environnement islamique</i>. Dunod, 300 pages."
    "authors" => array:1 [
      0 => array:3 [
        "name" => "NESTOROVIC Cédomir"
        "bid" => "B00000391"
        "slug" => "nestorovic-cedomir"
      ]
    ]
    "ouvrage" => ""
    "keywords" => array:5 [
      0 => "Halal"
      1 => "Islam"
      2 => "Marketing"
      3 => "Mode islamique"
      4 => "Piliers de l'islam"
    ]
    "updatedAt" => "2021-09-06 14:06:32"
    "publicationUrl" => null
    "publicationInfo" => array:3 [
      "pages" => null
      "volume" => null
      "number" => null
    ]
    "type" => array:2 [
      "fr" => "Livres"
      "en" => "Books"
    ]
    "support_type" => array:2 [
      "fr" => "Editeur"
      "en" => "Publisher"
    ]
    "countries" => array:2 [
      "fr" => null
      "en" => null
    ]
    "abstract" => array:2 [
      "fr" => "Le marché islamique sous toutes ses formes (finance, ramadan, halal, mode...) est en pleine expansion malgré la crise mondiale. Le marketing doit prendre en compte à la fois la diversité des pays (économique ou politique) que les éléments d'unité (les cinq piliers de l'islam)."
      "en" => "'Islamic markets' are currently exapnding (islamic finance, the business of ramadan, islamic fashion...) in spite of a severe economic crisis. Marketers should combine market diversity and commonalities (the five pillars of islam)."
    ]
    "authors_fields" => array:2 [
      "fr" => "Management"
      "en" => "Management"
    ]
    "indexedAt" => "2024-11-21T10:21:50.000Z"
    "docTitle" => "Marketing en environnement islamique"
    "docSurtitle" => "Livres"
    "authorNames" => "<a href="/cv/nestorovic-cedomir">NESTOROVIC Cédomir</a>"
    "docDescription" => "<span class="document-property-authors">NESTOROVIC Cédomir</span><br><span class="document-property-authors_fields">Management</span> | <span class="document-property-year">2009</span>"
    "keywordList" => "<a href="#">Halal</a>, <a href="#">Islam</a>, <a href="#">Marketing</a>, <a href="#">Mode islamique</a>, <a href="#">Piliers de l'islam</a>"
    "docPreview" => "<b>Marketing en environnement islamique</b><br><span>2009-01 | Livres </span>"
    "docType" => "research"
    "publicationLink" => "<a href="#" target="_blank">Marketing en environnement islamique</a>"
  ]
  +lang: "fr"
  +"_type": "_doc"
  +"_score": 9.0310545
  +"parent": null
}