Essec\Faculty\Model\Contribution {#2233
  #_index: "academ_contributions"
  #_id: "6574"
  #_source: array:26 [
    "id" => "6574"
    "slug" => "logistique-et-marketing"
    "yearMonth" => "1994-04"
    "year" => "1994"
    "title" => "Logistique et marketing"
    "description" => "DORNIER, P.P. (1994). Logistique et marketing."
    "authors" => array:1 [
      0 => array:3 [
        "name" => "DORNIER Philippe Pierre"
        "bid" => "B00000163"
        "slug" => "dornier-philippe-pierre"
      ]
    ]
    "ouvrage" => ""
    "keywords" => []
    "updatedAt" => "2021-04-19 17:57:25"
    "publicationUrl" => null
    "publicationInfo" => array:3 [
      "pages" => null
      "volume" => null
      "number" => null
    ]
    "type" => array:2 [
      "fr" => "Communications dans une conférence"
      "en" => "Presentations at an Academic or Professional conference"
    ]
    "support_type" => array:2 [
      "fr" => null
      "en" => null
    ]
    "countries" => array:2 [
      "fr" => null
      "en" => null
    ]
    "abstract" => array:2 [
      "fr" => "Les inter-relations entre logistique et marketing ont un impact de plus en plus important sur les performances commerciales et industrielles de l'entreprise. Cette communication analyse les rapports entre les deux fonctions et illustre en quoi ce travail commun procède à la constitution d'une nouvelle approche de la logistique."
      "en" => "The interface between logistics and marketing is more and more important. It has an impact on the commercial and production performances. Thispaper describes the relationships between the two functions and it shows how the tools which have been developed to manage the interface contribute to create a new approach to  logistics management."
    ]
    "authors_fields" => array:2 [
      "fr" => "Management"
      "en" => "Management"
    ]
    "indexedAt" => "2024-12-21T15:21:45.000Z"
    "docTitle" => "Logistique et marketing"
    "docSurtitle" => "Communications dans une conférence"
    "authorNames" => "<a href="/cv/dornier-philippe-pierre">DORNIER Philippe Pierre</a>"
    "docDescription" => "<span class="document-property-authors">DORNIER Philippe Pierre</span><br><span class="document-property-authors_fields">Management</span> | <span class="document-property-year">1994</span>"
    "keywordList" => ""
    "docPreview" => "<b>Logistique et marketing</b><br><span>1994-04 | Communications dans une conférence </span>"
    "docType" => "research"
    "publicationLink" => "<a href="#" target="_blank">Logistique et marketing</a>"
  ]
  +lang: "fr"
  +"_type": "_doc"
  +"_score": 8.846382
  +"parent": null
}