Essec\Faculty\Model\Contribution {#2233
  #_index: "academ_contributions"
  #_id: "3726"
  #_source: array:26 [
    "id" => "3726"
    "slug" => "innovation-et-marketing-strategique-orientation-marche-et-gestion-du-risque"
    "yearMonth" => "2003-01"
    "year" => "2003"
    "title" => "Innovation et marketing stratégique, orientation marché et gestion du risque"
    "description" => "LE NAGARD, E. et PRAS, B. (2003). Innovation et marketing stratégique, orientation marché et gestion du risque. Dans: <i>Savoir gérer. Mélanges en l'honneur de Jean-Claude Tarondeau</i>. 1st ed. Fondation Nationale pour l'Enseignement de la Gestion des Entreprises (FNEGE), pp. 221-246."
    "authors" => array:2 [
      0 => array:3 [
        "name" => "LE NAGARD Emmanuelle"
        "bid" => "B00000304"
        "slug" => "le-nagard-emmanuelle"
      ]
      1 => array:3 [
        "name" => "PRAS Bernard"
        "bid" => "B00000433"
        "slug" => "pras-bernard"
      ]
    ]
    "ouvrage" => "Savoir gérer. Mélanges en l'honneur de Jean-Claude Tarondeau"
    "keywords" => []
    "updatedAt" => "2021-09-06 14:06:32"
    "publicationUrl" => null
    "publicationInfo" => array:3 [
      "pages" => "221-246"
      "volume" => null
      "number" => null
    ]
    "type" => array:2 [
      "fr" => "Chapitres"
      "en" => "Book chapters"
    ]
    "support_type" => array:2 [
      "fr" => "Editeur"
      "en" => "Publisher"
    ]
    "countries" => array:2 [
      "fr" => null
      "en" => null
    ]
    "abstract" => array:2 [
      "fr" => null
      "en" => null
    ]
    "authors_fields" => array:2 [
      "fr" => "Marketing"
      "en" => "Marketing"
    ]
    "indexedAt" => "2024-12-22T00:21:50.000Z"
    "docTitle" => "Innovation et marketing stratégique, orientation marché et gestion du risque"
    "docSurtitle" => "Chapitres"
    "authorNames" => "<a href="/cv/le-nagard-emmanuelle">LE NAGARD Emmanuelle</a>, <a href="/cv/pras-bernard">PRAS Bernard</a>"
    "docDescription" => "<span class="document-property-authors">LE NAGARD Emmanuelle, PRAS Bernard</span><br><span class="document-property-authors_fields">Marketing</span> | <span class="document-property-year">2003</span>"
    "keywordList" => ""
    "docPreview" => "<b>Innovation et marketing stratégique, orientation marché et gestion du risque</b><br><span>2003-01 | Chapitres </span>"
    "docType" => "research"
    "publicationLink" => "<a href="#" target="_blank">Innovation et marketing stratégique, orientation marché et gestion du risque</a>"
  ]
  +lang: "fr"
  +"_type": "_doc"
  +"_score": 9.10535
  +"parent": null
}