Articles (2007), Journal of Personal Selling and Sales Management, 27 (2), pp. 119-132
Perceiving Emotion in the Buyer-Seller Interchange: The Moderated Impact on Performance
BLAIR, K., MCFARLAND, R. and AVILA, R. (2007). Perceiving Emotion in the Buyer-Seller Interchange: The Moderated Impact on Performance. Journal of Personal Selling and Sales Management, 27(2), pp. 119-132.