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Communications dans une conférence (2013), 10th International Conference on Computational Management Science

Operations and Marketing Equilibrium Strategies under Wholesale Price and Revenue sharing Contracts in a Dynamic Vertical Channel

EL OUARDIGHI Fouad , ERICKSON G., GRAS D., JORGENSEN S.

EL OUARDIGHI, F., ERICKSON, G., GRAS, D. and JORGENSEN, S. (2013). Operations and Marketing Equilibrium Strategies under Wholesale Price and Revenue sharing Contracts in a Dynamic Vertical Channel. In: 10th International Conference on Computational Management Science.