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Documents de travail (2005)

Offering Online Recommendations to Impatient, First-Time Customers with Conjoint Based Segmentation Trees

De Bruyn Arnaud , Liechty J., Huizingh E., Lilien G.

DE BRUYN, A., LIECHTY, J., HUIZINGH, E. and LILIEN, G. (2005). Offering Online Recommendations to Impatient, First-Time Customers with Conjoint Based Segmentation Trees.