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Communications dans une conférence (2012), 20th International Colloqium of GERPISA

From Auto Industry to Electromobility Industry: What Can We Learn from Strategic and Marketing Theoretical Frameworks?

DONADA, C. (2012). From Auto Industry to Electromobility Industry: What Can We Learn from Strategic and Marketing Theoretical Frameworks? In: 20th International Colloqium of GERPISA.