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Chapitres (2018), Magical Capitalism: Enchantment, Spells, and Occult Practices in Contemporary Economies, Palgrave Macmillan, pp. 115-136

Fetish, Magic, Marketing

ARNOULD E., CAYLA J., DION Delphine

ARNOULD, E., CAYLA, J. and DION, D. (2018). Fetish, Magic, Marketing. In: Magical Capitalism: Enchantment, Spells, and Occult Practices in Contemporary Economies. 1st ed. Palgrave Macmillan, pp. 115-136.