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Etudes de cas déposées (2006), ESSEC Business School

Aditya Birla Group: redesigning to become a fortune 500 company

The case presents an opportunity to: - examine the evolution of one of the oldest and largest family business houses in India (business families in India), - examine the logic of redesigning a diversified conglomerate (strategy), - examine acquisition, integration and redefinition to create synergy and value (systems and processes), and - transformation of management style and professionalization of its work force (culture and people). Lien vers l'article

SOM, A. (2006). Aditya Birla Group: redesigning to become a fortune 500 company. ESSEC Business School.

Mots clés : #Diversified, #Conglomerate, #Family-business, #Liberalisation, #Internationalisation, #Consolidation, #Transformation, #Redesign, #Change, #Restructuring, #Culture, #Management-style, #Multinational-corporation-(MNC), #Pilani, #India, #Strategy-and-General-Management