Essec\Faculty\Model\Contribution {#2233
  #_index: "academ_contributions"
  #_id: "5956"
  #_source: array:26 [
    "id" => "5956"
    "slug" => "extinguishing-the-flame-of-desire-how-successful-luxury-brand-extensions-can-satiate-brand-desire"
    "yearMonth" => "2015-10"
    "year" => "2015"
    "title" => "Extinguishing the Flame of Desire: How Successful Luxury Brand Extensions Can Satiate Brand Desire"
    "description" => "PROKOPEC, S. et PATRICK, V. (2015). Extinguishing the Flame of Desire: How Successful Luxury Brand Extensions Can Satiate Brand Desire. Dans: 2015 North American Conference of the Association for Consumer Research."
    "authors" => array:2 [
      0 => array:3 [
        "name" => "PROKOPEC Sonja"
        "bid" => "B00145716"
        "slug" => "prokopec-sonja"
      ]
      1 => array:1 [
        "name" => "PATRICK V."
      ]
    ]
    "ouvrage" => "2015 North American Conference of the Association for Consumer Research"
    "keywords" => []
    "updatedAt" => "2021-04-19 17:57:25"
    "publicationUrl" => null
    "publicationInfo" => array:3 [
      "pages" => null
      "volume" => null
      "number" => null
    ]
    "type" => array:2 [
      "fr" => "Communications dans une conférence"
      "en" => "Presentations at an Academic or Professional conference"
    ]
    "support_type" => array:2 [
      "fr" => null
      "en" => null
    ]
    "countries" => array:2 [
      "fr" => null
      "en" => null
    ]
    "abstract" => array:2 [
      "fr" => null
      "en" => null
    ]
    "authors_fields" => array:2 [
      "fr" => "Marketing"
      "en" => "Marketing"
    ]
    "indexedAt" => "2024-12-21T18:21:44.000Z"
    "docTitle" => "Extinguishing the Flame of Desire: How Successful Luxury Brand Extensions Can Satiate Brand Desire"
    "docSurtitle" => "Communications dans une conférence"
    "authorNames" => "<a href="/cv/prokopec-sonja">PROKOPEC Sonja</a>, PATRICK V."
    "docDescription" => "<span class="document-property-authors">PROKOPEC Sonja, PATRICK V.</span><br><span class="document-property-authors_fields">Marketing</span> | <span class="document-property-year">2015</span>"
    "keywordList" => ""
    "docPreview" => "<b>Extinguishing the Flame of Desire: How Successful Luxury Brand Extensions Can Satiate Brand Desire</b><br><span>2015-10 | Communications dans une conférence </span>"
    "docType" => "research"
    "publicationLink" => "<a href="#" target="_blank">Extinguishing the Flame of Desire: How Successful Luxury Brand Extensions Can Satiate Brand Desire</a>"
  ]
  +lang: "fr"
  +"_type": "_doc"
  +"_score": 9.175611
  +"parent": null
}