Communications dans une conférence

Assessing the Impact of Unobserved Heterogeneity in Models of Diffusion of Technological Innovations: Parameter Estimates and Forecasting Accuracy

Année
1999
Auteurs
BEMMAOR Albert C., LEE Janghyuk
BEMMAOR, A.C. et LEE, J. (1999). Assessing the Impact of Unobserved Heterogeneity in Models of Diffusion of Technological Innovations: Parameter Estimates and Forecasting Accuracy. Dans: Marketing Science Conference, Syracuse University School of Management, May 20-23. Syracuse.