Essec\Faculty\Model\Contribution {#2233 ▼
#_index: "academ_contributions"
#_id: "9508"
#_source: array:26 [
"id" => "9508"
"slug" => "9508-qatar-airways-the-worlds-five-star-airline"
"yearMonth" => "2016"
"year" => "2016"
"title" => "Qatar Airways: The World's Five Star Airline"
"description" => "SARDANA, D. et SOM, A. (2016). Qatar Airways: The World's Five Star Airline. ESSEC Business School."
"authors" => array:2 [
0 => array:3 [
"name" => "SOM Ashok"
"bid" => "B00001502"
"slug" => "som-ashok"
]
1 => array:1 [
"name" => "SARDANA Devam"
]
]
"ouvrage" => ""
"keywords" => array:9 [
0 => "Competitive Strategy"
1 => "Qatar Airways"
2 => "OpenSkies"
3 => "Gulf Carriers"
4 => "Luxury Flying"
5 => "Global Expansion"
6 => "Qatar World Cup"
7 => "Sponsorship"
8 => "Strategy and General Management"
]
"updatedAt" => "2021-07-13 14:31:16"
"publicationUrl" => "http://dspace.essec.fr/handle/essec/4624"
"publicationInfo" => array:3 [
"pages" => null
"volume" => null
"number" => null
]
"type" => array:2 [
"fr" => "Etudes de cas déposées"
"en" => "Published cases"
]
"support_type" => array:2 [
"fr" => "Editeur"
"en" => "Publisher"
]
"countries" => array:2 [
"fr" => null
"en" => null
]
"abstract" => array:2 [
"fr" => """
The aviation industry has significantly transformed with the arrival of Emirates in 1985, which brought high end service to customers and promised a comfortable and luxurious flying experience. Qatar Airways was established in 1993 and has tried to establish a similar positioning in the market.Together with Etihad Airways, these three carriers are known as MEB3 (The Middle East Big 3). \n 
The aviation industry has significantly transformed with the arrival of Emirates in 1985, which brou
Due to its similar strategic positioning of MEB3, Qatar needs to overcome the challenge of successfully differentiating itself. Due to its similar strategic positioning of MEB3, Qatar needs to overcome the challenge of successfu
"""
"en" => """
The aviation industry has significantly transformed with the arrival of Emirates in 1985, which brought high end service to customers and promised a comfortable and luxurious flying experience. Qatar Airways was established in 1993 and has tried to establish a similar positioning in the market.Together with Etihad Airways, these three carriers are known as MEB3 (The Middle East Big 3). \n The aviation industry has significantly transformed with the arrival of Emirates in 1985, which brou
Due to its similar strategic positioning of MEB3, Qatar needs to overcome the challenge of successfully differentiating itself. Due to its similar strategic positioning of MEB3, Qatar needs to overcome the challenge of successfu
"""
]
"authors_fields" => array:2 [
"fr" => "Management"
"en" => "Management"
]
"indexedAt" => "2025-04-07T10:21:42.000Z"
"docTitle" => "Qatar Airways: The World's Five Star Airline"
"docSurtitle" => "Etudes de cas déposées"
"authorNames" => "<a href="/cv/som-ashok">SOM Ashok</a>, SARDANA Devam"
"docDescription" => "<span class="document-property-authors">SOM Ashok, SARDANA Devam</span><br><span class="document-property-authors_fields">Management</span> | <span class="document-property-year">2016</span> <span class="document-property-authors">SOM Ashok, SARDANA Devam</span><br><span class="document-pro "
"keywordList" => "<a href="#">Competitive Strategy</a>, <a href="#">Qatar Airways</a>, <a href="#">OpenSkies</a>, <a href="#">Gulf Carriers</a>, <a href="#">Luxury Flying</a>, <a href="#">Global Expansion</a>, <a href="#">Qatar World Cup</a>, <a href="#">Sponsorship</a>, <a href="#">Strategy and General Management</a> <a href="#">Competitive Strategy</a>, <a href="#">Qatar Airways</a>, <a href="#">OpenSkies</a>, <a h "
"docPreview" => "<b>Qatar Airways: The World's Five Star Airline</b><br><span>2016 | Etudes de cas déposées </span>"
"docType" => "research"
"publicationLink" => "<a href="http://dspace.essec.fr/handle/essec/4624" target="_blank">Qatar Airways: The World's Five Star Airline</a> <a href="http://dspace.essec.fr/handle/essec/4624" target="_blank">Qatar Airways: The World's Five S "
]
+lang: "fr"
+"_type": "_doc"
+"_score": 8.776105
+"parent": null
}
