Essec\Faculty\Model\Contribution {#2233 ▼
#_index: "academ_contributions"
#_id: "9434"
#_source: array:26 [
"id" => "9434"
"slug" => "9434-airbus-and-boeing-in-china-risk-of-technology-transfer"
"yearMonth" => "2006"
"year" => "2006"
"title" => "Airbus and Boeing in China: risk of technology transfer"
"description" => "SOM, A. et POUTREL, G. (2006). Airbus and Boeing in China: risk of technology transfer. ESSEC Business School. 
SOM, A. et POUTREL, G. (2006). Airbus and Boeing in China: risk of technology transfer. ESSEC Busine "
"authors" => array:2 [
0 => array:3 [
"name" => "SOM Ashok"
"bid" => "B00001502"
"slug" => "som-ashok"
]
1 => array:1 [
"name" => "POUTREL G."
]
]
"ouvrage" => ""
"keywords" => array:16 [
0 => "Strategy"
1 => "Competition"
2 => "Demand and supply"
3 => "Transfer"
4 => "Risk"
5 => "Technology"
6 => "Hub-to-hub"
7 => "Point-to-point"
8 => "Guanxi"
9 => "Bargaining"
10 => "Role of the State"
11 => "Planes"
12 => "Key success factors"
13 => "Negotiation"
14 => "China"
15 => "Strategy and General Management"
]
"updatedAt" => "2021-07-13 14:31:15"
"publicationUrl" => "http://dspace.essec.fr/handle/essec/4105"
"publicationInfo" => array:3 [
"pages" => null
"volume" => null
"number" => null
]
"type" => array:2 [
"fr" => "Etudes de cas déposées"
"en" => "Published cases"
]
"support_type" => array:2 [
"fr" => "Editeur"
"en" => "Publisher"
]
"countries" => array:2 [
"fr" => null
"en" => null
]
"abstract" => array:2 [
"fr" => "The case highlights and provides a point where two leading manufacturers of aircrafts followed two seemingly divergent strategies in the past decade. The case discusses: (1) the evolution of Boeing and Airbus in the China market, (2) the innovation and adaptation in their product offerings, (3) maintaining their supply chain, (4) the demand created by the specific of the Chinese, and (5) their divergent strategies vis-a-vis technology transfer. The case highlights and provides a point where two leading manufacturers of aircrafts followed two s "
"en" => "The case highlights and provides a point where two leading manufacturers of aircrafts followed two seemingly divergent strategies in the past decade. The case discusses: (1) the evolution of Boeing and Airbus in the China market, (2) the innovation and adaptation in their product offerings, (3) maintaining their supply chain, (4) the demand created by the specific of the Chinese, and (5) their divergent strategies vis-a-vis technology transfer. The case highlights and provides a point where two leading manufacturers of aircrafts followed two s "
]
"authors_fields" => array:2 [
"fr" => "Management"
"en" => "Management"
]
"indexedAt" => "2025-04-06T22:21:40.000Z"
"docTitle" => "Airbus and Boeing in China: risk of technology transfer"
"docSurtitle" => "Etudes de cas déposées"
"authorNames" => "<a href="/cv/som-ashok">SOM Ashok</a>, POUTREL G."
"docDescription" => "<span class="document-property-authors">SOM Ashok, POUTREL G.</span><br><span class="document-property-authors_fields">Management</span> | <span class="document-property-year">2006</span> <span class="document-property-authors">SOM Ashok, POUTREL G.</span><br><span class="document-proper "
"keywordList" => "<a href="#">Strategy</a>, <a href="#">Competition</a>, <a href="#">Demand and supply</a>, <a href="#">Transfer</a>, <a href="#">Risk</a>, <a href="#">Technology</a>, <a href="#">Hub-to-hub</a>, <a href="#">Point-to-point</a>, <a href="#">Guanxi</a>, <a href="#">Bargaining</a>, <a href="#">Role of the State</a>, <a href="#">Planes</a>, <a href="#">Key success factors</a>, <a href="#">Negotiation</a>, <a href="#">China</a>, <a href="#">Strategy and General Management</a> <a href="#">Strategy</a>, <a href="#">Competition</a>, <a href="#">Demand and supply</a>, <a href="# "
"docPreview" => "<b>Airbus and Boeing in China: risk of technology transfer</b><br><span>2006 | Etudes de cas déposées </span> <b>Airbus and Boeing in China: risk of technology transfer</b><br><span>2006 | Etudes de cas déposée "
"docType" => "research"
"publicationLink" => "<a href="http://dspace.essec.fr/handle/essec/4105" target="_blank">Airbus and Boeing in China: risk of technology transfer</a> <a href="http://dspace.essec.fr/handle/essec/4105" target="_blank">Airbus and Boeing in China: risk "
]
+lang: "fr"
+"_type": "_doc"
+"_score": 8.702643
+"parent": null
}
