Essec\Faculty\Model\Contribution {#2233
  #_index: "academ_contributions"
  #_id: "15680"
  #_source: array:26 [
    "id" => "15680"
    "slug" => "15680-aus-der-masse-herausstechen-wie-ki-das-marketing-verandert"
    "yearMonth" => "2025-06"
    "year" => "2025"
    "title" => "Aus der Masse herausstechen - Wie KI das Marketing verändert"
    "description" => "KÜBLER, R. (2025). Aus der Masse herausstechen - Wie KI das Marketing verändert. <i>Markenartikel</i>, pp. 100-102."
    "authors" => array:1 [
      0 => array:3 [
        "name" => "KÜBLER Raoul"
        "bid" => "B00806952"
        "slug" => "kubler-raoul"
      ]
    ]
    "ouvrage" => ""
    "keywords" => []
    "updatedAt" => "2025-08-25 16:47:16"
    "publicationUrl" => null
    "publicationInfo" => array:3 [
      "pages" => "100-102"
      "volume" => "06/2025"
      "number" => "062025"
    ]
    "type" => array:2 [
      "fr" => "Articles ou vidéos de vulgarisation"
      "en" => "Press article, video or other popular media"
    ]
    "support_type" => array:2 [
      "fr" => "Presse"
      "en" => "Press"
    ]
    "countries" => array:2 [
      "fr" => "Allemagne"
      "en" => "Germany"
    ]
    "abstract" => array:2 [
      "fr" => ""
      "en" => ""
    ]
    "authors_fields" => array:2 [
      "fr" => "Marketing"
      "en" => "Marketing"
    ]
    "indexedAt" => "2025-12-06T05:21:43.000Z"
    "docTitle" => "Aus der Masse herausstechen - Wie KI das Marketing verändert"
    "docSurtitle" => "Articles ou vidéos de vulgarisation"
    "authorNames" => "<a href="/cv/kubler-raoul">KÜBLER Raoul</a>"
    "docDescription" => "<span class="document-property-authors">KÜBLER Raoul</span><br><span class="document-property-authors_fields">Marketing</span> | <span class="document-property-year">2025</span>"
    "keywordList" => ""
    "docPreview" => "<b>Aus der Masse herausstechen - Wie KI das Marketing verändert</b><br><span>2025-06 | Articles ou vidéos de vulgarisation </span>"
    "docType" => "research"
    "publicationLink" => "<a href="#" target="_blank">Aus der Masse herausstechen - Wie KI das Marketing verändert</a>"
  ]
  +lang: "fr"
  +"_score": 9.225229
  +"parent": null
}