Essec\Faculty\Model\Contribution {#2233 ▼
#_index: "academ_contributions"
#_id: "11126"
#_source: array:26 [
"id" => "11126"
"slug" => "11126-do-versus-dont-the-impact-of-framing-on-goal-level-setting"
"yearMonth" => "2021-04"
"year" => "2021"
"title" => "Do Versus Don’t: The Impact of Framing on Goal Level Setting"
"description" => "TUK, M.A., PROKOPEC, S. et VAN DEN BERGH, B. (2021). Do Versus Don’t: The Impact of Framing on Goal Level Setting. <i>Journal of Consumer Research</i>, 47(6), pp. 1003-1024. 
TUK, M.A., PROKOPEC, S. et VAN DEN BERGH, B. (2021). Do Versus Don’t: The Impact of Framing on Goal "
"authors" => array:3 [
0 => array:3 [
"name" => "PROKOPEC Sonja"
"bid" => "B00145716"
"slug" => "prokopec-sonja"
]
1 => array:1 [
"name" => "TUK Mirjam A"
]
2 => array:1 [
"name" => "VAN DEN BERGH Bram"
]
]
"ouvrage" => ""
"keywords" => array:6 [
0 => "goal setting"
1 => "goal level"
2 => "ambition"
3 => "framing"
4 => "self-discrepancy"
5 => "motivation"
]
"updatedAt" => "2023-06-23 11:12:39"
"publicationUrl" => "https://doi.org/10.1093/jcr/ucaa050"
"publicationInfo" => array:3 [
"pages" => "1003-1024"
"volume" => "47"
"number" => "6"
]
"type" => array:2 [
"fr" => "Articles"
"en" => "Journal articles"
]
"support_type" => array:2 [
"fr" => "Revue scientifique"
"en" => "Scientific journal"
]
"countries" => array:2 [
"fr" => null
"en" => null
]
"abstract" => array:2 [
"fr" => "The consumer behavior literature extensively studied the impact of goal setting on behavior and performance. However, much less is known about the antecedents of goal level setting – consumers’ decision of whether to work out twice or three times per week. Consumers can decide how many goal-consistent activities to undertake (‘goal-consistent decision frame’; such as exercising two days per week) or to forego (‘goal-inconsistent decision frame’; such as not exercising five days per week). While objectively the same decision, we argue that these different frames impact consumers’ ambition. Making a decision to forego goal-consistent activities triggers negative, self-evaluative emotions and to compensate for these unfavorable self-evaluations, consumers set more ambitious goal levels. The consumer behavior literature extensively studied the impact of goal setting on behavior and perf "
"en" => "The consumer behavior literature extensively studied the impact of goal setting on behavior and performance. However, much less is known about the antecedents of goal level setting – consumers’ decision of whether to work out twice or three times per week. Consumers can decide how many goal-consistent activities to undertake (‘goal-consistent decision frame’; such as exercising two days per week) or to forego (‘goal-inconsistent decision frame’; such as not exercising five days per week). While objectively the same decision, we argue that these different frames impact consumers’ ambition. Making a decision to forego goal-consistent activities triggers negative, self-evaluative emotions and to compensate for these unfavorable self-evaluations, consumers set more ambitious goal levels. The consumer behavior literature extensively studied the impact of goal setting on behavior and perf "
]
"authors_fields" => array:2 [
"fr" => "Marketing"
"en" => "Marketing"
]
"indexedAt" => "2025-03-15T06:21:40.000Z"
"docTitle" => "Do Versus Don’t: The Impact of Framing on Goal Level Setting"
"docSurtitle" => "Articles"
"authorNames" => "<a href="/cv/prokopec-sonja">PROKOPEC Sonja</a>, TUK Mirjam A, VAN DEN BERGH Bram"
"docDescription" => "<span class="document-property-authors">PROKOPEC Sonja, TUK Mirjam A, VAN DEN BERGH Bram</span><br><span class="document-property-authors_fields">Marketing</span> | <span class="document-property-year">2021</span> <span class="document-property-authors">PROKOPEC Sonja, TUK Mirjam A, VAN DEN BERGH Bram</span><br>< "
"keywordList" => "<a href="#">goal setting</a>, <a href="#">goal level</a>, <a href="#">ambition</a>, <a href="#">framing</a>, <a href="#">self-discrepancy</a>, <a href="#">motivation</a> <a href="#">goal setting</a>, <a href="#">goal level</a>, <a href="#">ambition</a>, <a href="#">fram "
"docPreview" => "<b>Do Versus Don’t: The Impact of Framing on Goal Level Setting</b><br><span>2021-04 | Articles </span> <b>Do Versus Don’t: The Impact of Framing on Goal Level Setting</b><br><span>2021-04 | Articles </sp "
"docType" => "research"
"publicationLink" => "<a href="https://doi.org/10.1093/jcr/ucaa050" target="_blank">Do Versus Don’t: The Impact of Framing on Goal Level Setting</a> <a href="https://doi.org/10.1093/jcr/ucaa050" target="_blank">Do Versus Don’t: The Impact of Framing "
]
+lang: "fr"
+"_type": "_doc"
+"_score": 8.651585
+"parent": null
}
