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Book chapters (2001), Invitation au management, PUF, pp. 7-77

Stratégie et direction générale

BOUCHIKHI Hamid

The chapter offers an introduction to strategic management. The author discusses the basic concepts and tools of strategy analysis and introduces a framework for general management.

BOUCHIKHI, H. (2001). Stratégie et direction générale. In: Invitation au management. 1st ed. PUF, pp. 7-77.