This article explains how the new discipline of behavioral finance can help understanding certain anomalies and deficiencies of traditional finance. It is particularly relevant of understanding the shortcoming of theory of efficient markets and of models such as the CAPM (Capital Asset Pricing Model). It also shows in what areas it can help financial professionals.
AFTALION, F. (2004). Que nous apprend la finance comportementale ? Option Finance, pp. 16.