Year
1995
Authors
PRAS Bernard, SCHIEB P.A., BOUTIN A.
Abstract
This chapter analyses the position of SMB’s in the Eastern European economy, the political and economic risks in these countries and the strategies of Western European companies to enter these markets and reduce these risks.
PRAS, B., SCHIEB, P.A. et BOUTIN, A. (1995). PMI et pays de l’Est : développement, risques et partenariat. Dans: Les Euro-PMI. 1st ed. Economica, pp. 89-115.