Presentations at an Academic or Professional conference (2019), 2019 International Conference on Information Systems (ICIS)
Overcoming Status Quo Bias: Nudging in a Government-Led Digital Transformation Initiative
SCHIRRMACHER, N.B., ONDRUS, J., AI-CHI LOH, Y. and HARDOON, D.R. (2019). Overcoming Status Quo Bias: Nudging in a Government-Led Digital Transformation Initiative. In: 2019 International Conference on Information Systems (ICIS).