Year
2019
Authors
ONDRUS Jan, SCHIRRMACHER Nina-Birte, HARDOON David R., AI-CHI LOH Yvonne
SCHIRRMACHER, N.B., ONDRUS, J., HARDOON, D.R. et AI-CHI LOH, Y. (2019). Overcoming Status Quo Bias: Nudging in a Government-Led Digital Transformation Initiative. Dans: 2019 International Conference on Information Systems (ICIS).