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Invited speaker at an academic conference (2016), Workshop Psychology, Consumer Heterogeneity, Information, and Communication, Centre d’Economie de l’Université Paris 13. URL: https://cepn.univ-paris13.fr/20161208-8-et-9-decembre-workshop-psychology-consumer-heterogeneity-information-and-communication-psychic/

Modeling New-Product Sales in a Test Market: An Individual-Level Analysis

BEMMAOR, A.C. (2016). Modeling New-Product Sales in a Test Market: An Individual-Level Analysis. In: Workshop Psychology, Consumer Heterogeneity, Information, and Communication, Centre d’Economie de l’Université Paris 13. URL: https://cepn.univ-paris13.fr/20161208-8-et-9-decembre-workshop-psychology-consumer-heterogeneity-information-and-communication-psychic/. Paris.