Year
2004
Authors
Abstract
The case focuses on five key issues: (1) liberalisation and privatisation in an emerging country context and the deregulation of the automobile industry in India (environment), (2) the redesign process (structure and process), (3) cross-cultural integration of Indian and Japanese management practices, (4) the role of strategic human resources management during the redesign process (people), and (5) difficulties faced in the implementation of the change process (performance).
SOM, A. (2004). Masuki Limited: challenge of redesign of a Japanese JV in India. ESSEC Business School.