Year
2000
Authors
DORNIER Philippe Pierre, ERNST R., FENDER M., KOUVELIS P.
Abstract
The main objective of this book is to enable readers to develop an understanding of the state-of-the-art of strategic management thinking as it applies to firms with global operations and logistics functions. It is organized in three main parts dealing with strategic aspects, planning and management. It describes a set of cases involving European and American companies.
DORNIER, P.P., ERNST, R., FENDER, M. et KOUVELIS, P. (2000). Logistica e Operacoes Globais. Texto e Casos. Atlas, 721 pages.