La communication RSE des entreprises chinoises : essai de comparaison

The communication of companies' CSR policies and practices aimed to found representations and the legitimacy of leaders. The comparative analysis of CSR reports published in 2014 by Chinese and French companies emerging similarities and significant differences in how to account for the social, societal and environmental. The "Dream China" Chinese spring reports studied.«La communication RSE des entreprises chinoises : essai de comparaison Chine-France» Link to the article

AN, Y.F. and PERETTI, J.M. (2014). La communication RSE des entreprises chinoises : essai de comparaison. Revue Internationale des Sciences Commerciales, 11(2), pp. 93-114.

Keywords : #Communication-RSE, #Corruption, #Entreprises-chinoises, #Éthique, #Sécurité-des-produits