Year
2006
Authors
BOURGUIGNON Annick, ZARLOWSKI P.
Abstract
This communication presents the content analysis of photographs illustrating the main French popular management magazines. This analysis suggests that popular management press constructs representations of the business world likely to contribute to maintaining the unequal place of genders and ethnics within the manager population. It also supports the hypothesis that popular management texts contribute to the justification and further, legitimisation of capitalism.
BOURGUIGNON, A. et ZARLOWSKI, P. (2006). Images in Popular Management Press: French Data and Research Agenda. Dans: Proceedings of the 22nd EGOS Colloquium. The Organizing Society. Financial Management Association (FMA).