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Press article, video or other popular media (2020), ESSEC Knowledge

Google Photos: What Happens to Innovation When a Giant Enters the Room (with J. Smith, ESSEC Knowledge Editor)

In 2015, Google debuted Google Photos, releasing the app on the Google Play Store. This came as a surprise to its competitors, unprepared for Google’s entry into the photography app market. Rather than crowding out the competition, however, the market saw an increase in innovation. What drove this increase? And what does it mean for platform owners and app developers? Link to the article

KUDE, T. (2020). Google Photos: What Happens to Innovation When a Giant Enters the Room (with J. Smith, ESSEC Knowledge Editor). ESSEC Knowledge.

Keywords : #innovation