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Books (2001), Vuibert

Dictionnaire de stratégie d'entreprise

Since the beginning of the 90's business strategy has considerably changed. This is due to the new information technology, the opening of the world market and new aspirations from people looking for more initiative, autonomy and responsibility. This dictionary presents the basic concepts of business strategy along with up to date additions.

TARONDEAU, J.C. and HUTTIN, C. (2001). Dictionnaire de stratégie d'entreprise. Vuibert, 264 pages.