Year
2000
Abstract
This paper investigates the impact that buyer-supplier partnerships have on the economic performance of suppliers. This study evaluates the contribution of the “relational” approach in order to study the link between cooperative strategy and company performance.
DONADA, C. (2000). Comment construire une force de proposition en coopérant ? Le point de vue des fournisseurs automobiles. Dans: Perspectives en management stratégique. 1st ed. Éditions Management et Société (EMS), pp. 37-53.