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Presentations at an Academic or Professional conference (1999), Workshop on Advanced Methods of Marketing Research, November 4-5, Erasmus University Rotterdam

Capturing the Heterogeneity of Consumers' Preferences with Repeat Paired Comparisons: Models, Data and Sample Size Requirements

BEMMAOR Albert C. , NIDDAM David, SIDKY Radouane

BEMMAOR, A.C., NIDDAM, D. and SIDKY, R. (1999). Capturing the Heterogeneity of Consumers' Preferences with Repeat Paired Comparisons: Models, Data and Sample Size Requirements. In: Workshop on Advanced Methods of Marketing Research, November 4-5, Erasmus University Rotterdam.