Essec\Faculty\Model\Contribution {#2188
  #_index: "academ_contributions"
  #_id: "5506"
  #_source: array:26 [
    "id" => "5506"
    "slug" => "big-discounts-might-backfire-on-consumer-satisfaction"
    "yearMonth" => "2018-05"
    "year" => "2018"
    "title" => "Big Discounts Might Backfire on Consumer Satisfaction"
    "description" => "TALEBI, A. et PROKOPEC, S. (2018). Big Discounts Might Backfire on Consumer Satisfaction. Dans: 31st European Marketing Academy (EMAC) Doctoral Colloquium."
    "authors" => array:2 [
      0 => array:3 [
        "name" => "PROKOPEC Sonja"
        "bid" => "B00145716"
        "slug" => "prokopec-sonja"
      ]
      1 => array:1 [
        "name" => "TALEBI A."
      ]
    ]
    "ouvrage" => "31st European Marketing Academy (EMAC) Doctoral Colloquium"
    "keywords" => []
    "updatedAt" => "2021-09-24 10:33:27"
    "publicationUrl" => null
    "publicationInfo" => array:3 [
      "pages" => null
      "volume" => null
      "number" => null
    ]
    "type" => array:2 [
      "fr" => "Communications dans une conférence"
      "en" => "Presentations at an Academic or Professional conference"
    ]
    "support_type" => array:2 [
      "fr" => null
      "en" => null
    ]
    "countries" => array:2 [
      "fr" => null
      "en" => null
    ]
    "abstract" => array:2 [
      "fr" => null
      "en" => null
    ]
    "authors_fields" => array:2 [
      "fr" => "Marketing"
      "en" => "Marketing"
    ]
    "indexedAt" => "2024-04-23T19:22:02.000Z"
    "docTitle" => "Big Discounts Might Backfire on Consumer Satisfaction"
    "docSurtitle" => "Presentations at an Academic or Professional conference"
    "authorNames" => "<a href="/cv/prokopec-sonja">PROKOPEC Sonja</a>, TALEBI A."
    "docDescription" => "<span class="document-property-authors">PROKOPEC Sonja, TALEBI A.</span><br><span class="document-property-authors_fields">Marketing</span> | <span class="document-property-year">2018</span>"
    "keywordList" => ""
    "docPreview" => "<b>Big Discounts Might Backfire on Consumer Satisfaction</b><br><span>2018-05 | Presentations at an Academic or Professional conference </span>"
    "docType" => "research"
    "publicationLink" => "<a href="#" target="_blank">Big Discounts Might Backfire on Consumer Satisfaction</a>"
  ]
  +lang: "en"
  +"_type": "_doc"
  +"_score": 8.9999485
  +"parent": null
}