Benchmarking practices take place in a permanent learning system serving strategy. In a bank where benchmarking methods were recently implemented, a survey of executive managers shows that these practices meet significant reservations from evaluated persons. These reservations result from a conflict between the organizational strategic rationality and the individual psychological one, related to his or her need for equity and self-esteem.
ANCELIN-BOURGUIGNON, A. (1998). Benchmarking: From Intentions to Perceptions. ESSEC Business School.