Amérique latine : identité, culture et management

This text was delivered on April 26th at the ESSEC/IHEAL meeting. The point is that cross-cultural exchanges between Europe and Latin America are essential to the economic development of the latter, and to a real rebirth for the first. Only such exchanges may represent a real chance for both their future.

BIBARD, L. (2000). Amérique latine : identité, culture et management. ESSEC Business School.