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Journal articles (2013), Journal of Selling and Major Account Management, 13 (2), pp. 26-45

A Psychometric Analysis and Comparison of Three Competing Communication Style Taxonomies

McFarland Richard , Whang Yun-Oh

Link to the article

MCFARLAND, R. and WHANG, Y.O. (2013). A Psychometric Analysis and Comparison of Three Competing Communication Style Taxonomies. Journal of Selling and Major Account Management, 13(2), pp. 26-45.